Taking the stairs instead of the escalator
Can anything be done to halt our insatiable demand for energy? Or has the convenience culture reached a point where we our every wish becomes a command that has to be powered? These were some of the questions facing those challenged with making taking the stairs more fun than the escalator. Entertainment is key to the solution they came up with in Sweden.
Because this an initiative of Volkswagen Group Sverige, cries of "greenwashing" will fill the air, but if you take a look at Thefuntheory.com, you'll see that the doctrinaire line is a bit too restrictive and neither is it fun. Cross posted at Th!nk About It.
