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Facebook is for Facebook

Monday, 24 June, 2013

Facebook is like that terrifying extraterrestrial bio-mechanical thing in Alien, the brilliant film directed by Ridley Scott and starring Sigourney Weaver, Harry Dean Stanton, John Hurt and Ian Holm. Well, that’s one way of reading this superb essay by Paul Ford on the crux of the social network titled “The Strangeness of Facebook Home“. Snippet:

“The social network, however, is not a tool but a way of being. If you want to leave a note for yourself on Facebook, using the service as a notebook, you must share it with yourself — selecting the ‘only me’ option from a list that also includes ‘public’ and ‘friends.’ It’s funny how rarely people ask what Facebook is for. We’ve just come to accept it, this mountain that rose up one day and is never quite out of view. It’s not really for anything, certainly not for tasks and documents. It’s for perpetuating and improving the social graph. It’s for Facebook.”

Back in 1979, Alien was marketed with the tagline, “In space, no-one can hear you scream.” That was before we became aware of deep cyberspace.


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