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The Daily Telegraph and the could/would jet

Friday, 29 January, 2016

Fancy flying from London to New York in 11 minutes? From New York to Sydney in half an hour? Read on. The Daily Telegraph delighted its readers earlier today when it greeted them with the headline “This private jet would get you from London to New York in 11 minutes.” Right at the get-go, Lauren Davidson tells us that “a seven-hour flight across the Atlantic can feel interminable,” which is very true, and then she delivers the good news: “But a new design for a luxury business jet could get you from London to New York in 11 minutes — and from New York to Sydney in half an hour. The Antipode is a 10-seater aircraft that would be able to travel at 12,427 miles per hour.”

This is all very exciting, but the presence of “could/would” there suggests that Telegraph readers won’t be able to avail of the service this weekend. And more “woulds” follow: “Charles Bombardier, the Canadian inventor, released a concept design last year for the Skreemr, a jet that would be able to fly at Mach 10. Travelling at 7,673 miles per hour, the 75-seater Skreemr would get from the UK to the east coast the US in around 30 minutes.”

Daily Telegraph news values We are into the seventh paragraph before Ms Davidson brings us back down to earth, so to speak: “However, Mr Bombardier confessed his concerns that materials ‘able to withstand the heat, pressure and structural stress’ of the aircraft had not yet been invented.” Whether she’s referring to the Antipode or the Skreemr in that sentence is unclear, however.

Although the Antipode aircraft has not yet been invented the Daily Telegraph seems to believe that this non-breaking story is homepage newsworthy. Why? Is there a shortage of “real” news? Is Charles Bombardier a friend of Sir David Rowat Barclay and Sir Frederick Hugh Barclay? The truth may be more mundane. Back on 16 January, Forbes ran a story titled “Exclusive: Fly From New York To Dubai In 22 Minutes On Board This Hypersonic Private Jet Concept.” Kristin Tablang’s article is far less sensational than Lauren Davidson’s one and it’s much better for that.


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