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The rise and rise of the femme bots

Wednesday, 22 February, 2017

Joanna Stern, writing in The Wall Street Journal: Alexa, Siri, Cortana: The Problem With All-Female Digital Assistants. Snippet:

“You get the point: The virtual assistants popping up in our lives sound overwhelmingly female. ‘I’m female in character,’ Amazon’s Alexa responds if you ask her if she is a woman. In their own clever ways Google, Apple and Microsoft’s voice assistants will tell you they’re genderless…in unmistakably womanlike voices.

As femme bot after femme bot has invaded our phones , speakers, cars, TVs — even our refrigerators — I’ve been left wondering: Where the man bots at? And why do these hunks of plastic and electronics need to be assigned a gender at all? My Amazon Echo doesn’t have any reproductive organs.”

Apple’s Siri, by the way, is the only one of this bunch of bots with a male voice option: “Siri may default to a female voice in the U.S. but Apple provides both male and female voice options for iPhone and iPad users to choose from. In fact, on iPhones where the language is Arabic, French, Dutch or British English, Siri defaults to a male voice.”

Men and women may prefer female voices for their digital assistants, @WSJ writes, but adds, “it’s about time we had more male options.”


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