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Amazon man orders 20,000 Mercedes vans

Thursday, 20 September, 2018

The EU’s top antitrust regulator, Margrethe Vestager, has launched an investigation into whether Amazon is unfairly monopolizing data to outsell its rivals. There’s a growing chorus of voices on both sides of the Atlantic now questioning whether the company’s ocean of data gives it an intrinsic advantage. The problem, of course, is that there’s data and data and it depends on what exactly the definition embraces. Amazon relies more and more on “behavioral data,” which reveals who precisely is interested in what product, and this is priceless information. Margrethe Vestager will have quite a job to pry that from the calculating hands of Jeff Bezos.

Meanwhile, the same Jeff Bezos has just has ordered 20,000 Mercedes Sprinter vans for Amazon’s US Delivery Service Partner program, which enables small businesses to lease
vans for deliveries through third-party fleet management companies. Amazon also offers them fuel, insurance, uniforms and access to its delivery technology. Fedex and UPS, which each have around 60,000 delivery vehicles, will be keeping a close eye on this one while hoping Margrethe Vestager can slow or stall Bezos’ hyperdrive.


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